Orbital
SilverOrbital’s proprietary rating for how valuable a conference is for selling to businesses in that vertical. Based on attendee quality, exhibitor ROI, and industry relevance.Liquor

Tales of the Cocktail

By Jacob StraubeUpdated Methodology

Jul 19–24New Orleans, LA

Orbital rates this event Silver.

Tales of the Cocktail earns a Silver rating based on attendee quality, exhibitor ROI, and relevance to the liquor industry. A solid regional option for teams focused on the liquor market.

Tales of the Cocktail 2026 draws 5,000–10,000 bartenders, spirits professionals, and industry operators to New Orleans, July 19–24. The event centers on training and certification, offering structured programs for people who work the bar or source for it. Held biennially in a city built on cocktail culture, it functions as a working conference where attendees sharpen craft skills and earn recognized credentials. If you're a bartender looking to formalize your knowledge, a spirits brand managing a training initiative, or a distributor supporting your on-premise accounts, this event offers direct access to the people who shape cocktail programs.

Common questions about this event

Is Tales of the Cocktail worth attending?

Orbital rates Tales of the Cocktail as a Silver tier conference based on attendee quality, exhibitor ROI, and industry relevance.

When is Tales of the Cocktail in 2026?

Tales of the Cocktail takes place Jul 19–24, 2026 in New Orleans, LA. The event typically draws 5k–10k attendees.

Where is Tales of the Cocktail held?

Tales of the Cocktail is held in New Orleans, LA. Check the conference website for specific venue details and travel information.

How many exhibitors are at Tales of the Cocktail?

Tales of the Cocktail features 200–499 exhibitors. For companies selling into the liquor industry, exhibiting can be a direct channel to qualified buyers and decision-makers.

How can I get the attendee list for Tales of the Cocktail?

Attendee list access details for Tales of the Cocktail have not been announced yet. Orbital provides verified contact data for liquor businesses across the US, so you can reach decision-makers before, during, and after the show.

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