Practice management, chiropractic
One in six US chiro clinics runs ChiroTouch. The other five are the competition.
ChiroTouch is the largest installed chiropractic EHR in the US, owned by PracticeTek, a PE-backed roll-up that has consolidated the retail healthcare software market. If you sell adjustment tables, billing services, decompression equipment, or chiro-specific marketing, the verified roster of clinics on the platform is the account map your AE team has been asking for. The decision-maker is the clinic owner, not a corporate IT director, and the owner contact is on every row.
total US chiropractic clinics
The addressable market. ChiroTouch runs roughly one in six of all US clinics, with the remainder split across ChiroFusion, ChiroHD, Genesis Chiropractic, Jane App, and paper-based practices.
chiropractic EHR by US install base
The largest installed base of any chiro-specific EHR platform. Concentration is in solo and two-chiropractor owner-operated practices that want a purpose-built system over a generalist health record.
private-equity parent company
ChiroTouch is owned by PracticeTek, a PE-backed roll-up of retail healthcare software covering chiropractic, dental, vision, and wellness. The parent owns the platform license; the clinic owners are the buyers your team is looking for.
Source: Orbital data team, June 2026 snapshot.
chiropractic EHR by US install base
ichiropractors in the typical buyer practice
iEHR switching window in chiropractic
iTop ChiroTouch alternatives
Where ChiroTouch loses deals, and where its customers churn.
If you sell a competing EHR or a billing service, these are the five names that appear most in chiropractic switching conversations. Each links to the same vendor view: customer count, who buys the list, and how Orbital builds a worklist of the named clinics on it.
| # | Alternative | Positioning |
|---|---|---|
| 1 | ChiroFusion | Cloud-native chiropractic EHR with billing built in. Wins on price and on practices migrating off legacy desktop installs of older ChiroTouch versions. |
| 2 | ChiroHD | A newer chiropractic EHR built around faster note-taking and patient-flow tracking. Wins with growth-mode clinics that want a more modern interface than ChiroTouch core. |
| 3 | Genesis Chiropractic | Practice-management and billing software for chiropractic clinics, with a strong RCM service layer. Wins on the billing-attached motion where the software sale bundles with outsourced collections. |
| 4 | Jane App | A booking, charting, and billing platform for health and wellness clinics including chiropractic and physiotherapy. Wins with multi-disciplinary clinics and Canadian operators. |
| 5 | Aesthetic Record | EMR and charting platform that crosses over when chiropractic clinics add a med-spa or aesthetics line. Wins on the hybrid clinic, not on pure adjustment practices. |
Ordered by frequency of appearance in chiropractic switching conversations across Orbital’s chiropractic customer pages, June 2026.
Who buys this data
Who sells into the ChiroTouch installed base.
This page is for the teams selling into ChiroTouch clinics, not the chiropractors themselves. If you ship one of the categories below, the named-owner cut is what your AE team has been building lists for manually.
The long version
Detail, on demand.
ChiroTouch is a chiropractic-specific tool. The buyer is the clinic owner or the office manager who keeps the schedule running, not a corporate IT director. Most practices in the install base are single-location, owner-operated clinics with one or two licensed chiropractors. The procurement decision is personal, the renewal cycle is predictable, and the owner name is almost never on a standard B2B database because the clinic did not file a press release when it signed up for EHR software.
Named practices confirmed on the platform include Bellinger Chiropractic, Monoson Chiropractic, Bigby Family Chiropractic, Point Chiropractic of Monterey, Pokorny Chiropractic Clinic, Aspen Chiropractic of Eugene, Foreman Chiropractic, Red Chute Chiropractic Clinic, and Cumming Family Chiropractic. The full install base skews toward independent single-location clinics in suburban and mid-size markets, with the named owner on every record in the Orbital cut.
Orbital is a custom agent platform, not a downloaded CSV. To build the worklist of ChiroTouch clinics, five agents run in sequence and the output is the row your AE team works on Monday morning.
How the worklist is built
- Tech stack agent. Crawls each clinic’s site, scheduling widget, and patient portal, and confirms a ChiroTouch signal before the row enters your worklist. The check is on-demand, so a clinic that switched off ChiroTouch last month drops off this month.
- Owner finder. Names the decision-maker for that clinic. In chiropractic, that is almost always the clinic owner who is also the lead chiropractor, or the office manager who controls vendor procurement. Confirmed on LinkedIn and on the practice site before the row ships.
- Email waterfall. Returns a verified work email and checks deliverability against the live mail server, so the address is working when your SDR sends the first note.
- Phone intel. Adds a direct dial with a confidence score, so your SDRs know which numbers to skip and which to prioritise.
- ICP score. Grades each clinic A to D against your fit formula, whether that is practice size, state, board specialty, or the presence of a service line such as decompression therapy or massage.
The output is a worklist of ChiroTouch clinics filterable by state, practice size, and chain affiliation, with a named owner and a working number on every row. Sample first, pay second.
Our take
The parent company consolidation is your problem, not your opportunity.
When PracticeTek acquired ChiroTouch, the standard go-to-market reflex for B2B data vendors is to sell one corporate deal. One relationship with the PracticeTek procurement seat, one annual contract, done. That reflex is wrong for most vendors in the chiro space.
The chiropractic clinic owner who writes the check for adjustment tables, RCM services, billing software, and malpractice insurance is not the PracticeTek procurement team in California. The clinic owner is a working chiropractor who built a practice with their own license and name on the door. They chose ChiroTouch because someone recommended it or because they came from a training environment that used it. Their vendor relationships are personal and local.
For every category that sells at the clinic level, the PracticeTek corporate account gets you to a gatekeeper who will ask if you want to be a preferred vendor. The clinic owner list gets you to the person who actually buys. If your motion is one annual enterprise deal, save the budget. If your motion is 50 AE calls a week across independent practices, the clinic-level list is the only list that works.
Do not buy this if any of the following are true.
Your buyer is a multi-disciplinary or wellness clinic, not a pure adjustment practice. ChiroTouch is chiropractic-specific. If your ICP is a clinic that does chiropractic plus physiotherapy plus massage on the same booking system, the Jane App customer list is the right cut. Different software, different buyer behavior, different deal cycle.
Your buyer is a hybrid med-spa or aesthetics line bolted onto a chiropractic clinic. Those clinics tend to run Aesthetic Record for the cosmetic side, not ChiroTouch. Targeting the wrong stack on the wrong row burns the first email.
You sell direct to patients, not to clinics. If you market wellness products, supplements, or consumer mobile apps to people who see a chiropractor, you want consumer data, not a B2B owner list keyed on clinic software.
You only sell to enterprise hospital systems. ChiroTouch practices are independent clinics, the deep long tail of US chiropractic. If your motion only fires above a six-figure annual contract with a CIO at a multi-hospital health system, this list will not fit your unit economics.
You need real-time license status. State chiropractic boards publish that with appeal windows that move daily. Orbital refreshes monthly, which is the right cadence for prospecting and the wrong cadence for compliance gating.
You sell exclusively to PracticeTek at the corporate tier. If your motion is one annual contract with the PracticeTek parent, you do not need a clinic-by-clinic list. You need the phone number for the PracticeTek procurement seat. Save your budget.
If you bought “ChiroTouch customers” from a generalist B2B database last quarter, you bought one row for PracticeTek and missed the full install base. ZoomInfo and similar platforms roll publicly traded parents up first, so the PracticeTek corporate office in California shows as one healthcare customer and every clinic paying a ChiroTouch subscription collapses underneath it. The clinic owner is the buyer for adjustment tables, billing, and marketing. The PracticeTek procurement seat is not.
If you Google “ChiroTouch alternatives” or “companies that use ChiroTouch,” the top result is almost always a Capterra or Software Advice alternatives page. Those pages rank chiropractic EHR vendors by their own directory traffic and review counts. That is the right lens if you are a clinic owner shopping for software. It is the wrong lens if you are a vendor trying to reach the clinics already on ChiroTouch. The directory lens gives you a list of ChiroTouch’s competitors. The vendor lens gives you a list of ChiroTouch’s customers. Two different jobs, one of which your AE team is actually getting paid to do.
The second failure mode is decay. Owner-operated chiropractic clinics rebrand, change office managers, and switch EHRs inside an 18-month window. Annual data refreshes from generalist providers carry those stale rows for the full 12 months. The list looks like a list right up until your SDR works it for a week.
This is the gap Orbital sits in. We map the universe of US small and mid-market businesses, sort each location into its market, run a live tech-stack check per clinic site, find the owner or office manager at that clinic, and ship a verified contact before the conversation starts. The output is a worklist, not a directory.
Questions
Before you ask sales about the ChiroTouch dataset.
Can I get a list of clinics that run ChiroTouch?
Yes. Orbital builds a vendor-facing worklist of every chiropractic practice confirmed on ChiroTouch, filtered by state, practice size, and chain affiliation, with a named owner or office manager and a verified phone and email on every row. The list is produced live when you pull it, not delivered as a static file that goes stale.
How is the ChiroTouch customer count verified?
Orbital’s tech stack agent crawls each clinic’s site, scheduling widget, and patient portal to confirm a ChiroTouch signal before the row enters your worklist. We cross-check against the chiropractic-license universe so dead clinics and rebrands drop off. The count in our June 2026 snapshot reflects only confirmed, active clinics.
Who buys the ChiroTouch customer list?
Competing chiropractic EHR vendors running a switch motion, chiropractic billing and RCM services, medical-supply and orthotics distributors, decompression-table and adjustment-equipment financiers, malpractice insurers, and chiropractic-specific marketing agencies. The common thread is a vendor that sells into independent chiropractic clinics and needs the owner on every row.
How is this different from a Capterra or Software Advice list?
Capterra and Software Advice rank ChiroTouch alternatives by directory-page traffic and review count. That is the right lens if you are a clinic owner shopping for software. It is the wrong lens if you are a vendor trying to reach the clinics already running ChiroTouch. This page is the vendor view, with the owner contact attached, not the buyer view.
See the ChiroTouch customer dataset before you pay for it.
Tell us the states, practice sizes, or service-line filters you want. We send a free sample of around 100 verified ChiroTouch clinic records you can check against your own pipeline, no commitment, no email-list back-and-forth.
Get the sample