Auto shop software, auto repair
Vehlo owns the parent. The bay-level owner still signs every vendor check on Shop-Ware.
Shop-Ware is the cloud shop-management platform built around the digital vehicle inspection. Orbital maps the US independent repair shops running it, weighted toward the higher-ticket end: European and import specialists, performance garages. That is the buyer pool aftermarket distributors and repair-financing platforms pay the most to reach.
parent company, acquired March 2024
Shop-Ware was acquired by Vehlo in March 2024 from Insight Partners, which led the 15 million dollar Series A. Founded in 2013 in San Francisco by Carolyn Coquillette, who still runs the unit inside the Vehlo aftermarket portfolio.
annual repair-order revenue processed
Shop-Ware customers collectively run more than 1.5 billion dollars in annual repair-order revenue across the install base. The average ticket sits well above the general-repair median because the buyer skews European, import, and performance.
per-shop subscription, gated features
Per-shop tiers (entry, growth, enterprise) priced on transaction volume and feature set. DVX digital inspections, Parts GP Optimizer, and payments live in higher tiers. Pricing is quoted on demo, not published.
Source: Orbital data team, June 2026 snapshot.
Series A led by Insight Partners
iper-shop packages, demo-gated price
ilocations in typical owner-operator groups
iTop alternatives
Top Shop-Ware alternatives.
The five tools that show up most when a Shop-Ware customer is shopping out, ranked by the displacement conversations Orbital sees inside the shop-management category. How to read this table. Each alternative is ranked by the frequency of head-to-head competition with Shop-Ware in the US independent shop buyer pool, not by total revenue or total customers across the wider auto aftermarket software category.
| # | Alternative | Positioning vs Shop-Ware |
|---|---|---|
| 1 | Shopmonkey | All-in-one cloud shop-management for auto repair and specialty shops. The peer most often named when a Shop-Ware customer evaluates a switch, with overlapping coverage on workflow, estimates, and payments. |
| 2 | Tekmetric | Modern, cloud-based shop-management strong on workflow visibility and reporting. Wins the shop that wants a cleaner technician hand-off and a more opinionated reporting layer. |
| 3 | AutoLeap | Cloud shop-management for owner-operated repair shops across the US and Canada. The displacement competitor for the four-to-twelve bay shop that wants a phone-first, mobile-first ticket flow at a different price point. |
| 4 | Mitchell | Collision estimating and repair-workflow software for auto-body shops, from the same product family that produced the Mitchell 1 mechanical desk. Sits alongside Shop-Ware in shops that run both mechanical and body work. |
| 5 | CCC ONE | The dominant estimating and management platform for collision and auto-body shops, tightly integrated with insurers. The pure body-side neighbour, and the bigger displacement target on the collision side. |
Ranking reflects Orbital’s read of the shop-management category as of June 2026. Source: Orbital data team.
Who buys this data
Who sells into the Shop-Ware installed base.
This page is for vendors selling into the shop owner, not the shop owner themselves. If you ship one of the categories below, the Shop-Ware users file is the account list your AE team has been asking for.
The long version
Detail, on demand.
Shop-Ware concentrates in one vertical, sits at the higher-ticket end of that vertical, and stays on the desk because the digital vehicle inspection workflow is hard to rip out once the service-advisor team builds around it. The buyer on the other end of every install is almost always the shop owner, not a corporate office, not a dealership group, not a procurement seat. That is what makes the file useful, and that is what makes it expensive to build by hand.
European and import specialists. The single largest slice of the install base. Independent shops working on BMW, Mercedes-Benz, Audi, Porsche, Volkswagen, Volvo, Land Rover, and the Japanese imports, with the higher hourly door rate and the longer average repair order that the DVX workflow was built around.
Performance and motorsports garages. Avalon Motorsports in Colorado is the canonical example, alongside shops in the Bay Area, Austin, Phoenix, and Atlanta that run track support, tuning, and engine work. The ticket size is the largest in the install base.
Higher-end general repair. Multi-bay general repair shops that compete on a service-advisor experience rather than on price, and that picked Shop-Ware specifically for the customer-facing photo and video inspection layer.
Multi-location owner-operator groups. Two to six locations, often a single owner across a region, with shop managers running each P&L on Shop-Ware while the owner reads consolidated reporting.
Named accounts in our file include EuroService Automotive, Urban Autocare, Avalon Motorsports, Main Street Automotive, Toole’s Garage, Noriega Group, Autowerkes Maine, Autobahn Service, and Assured Auto Works. These are illustrative names, not endorsements; the dataset spans the full US independent repair install base running Shop-Ware.
If you ship one of the categories below, the Shop-Ware users file is the account list your AE team has been asking for. This page is for the vendor selling into the shop owner, not the shop owner themselves.
Aftermarket parts distributors. WORLDPAC, NAPA, AutoZone Commercial, and the regional jobber network that already knows the European and import shop is the highest-margin account on any route. A current Shop-Ware list maps that account directly.
Repair-financing platforms. Sunbit, Synchrony CarCareONE, Snap Finance, and the warranty layer at the service-advisor counter. The install base over-indexes on higher-ticket repair orders where financing decides whether the customer says yes.
Diagnostic-tool and equipment OEMs. Snap-on, Autel, Bosch, Launch, and the European-specialist diagnostic vendors selling into the same bay where Shop-Ware sits on screen. Hunter, Rotary Lift, and the alignment and lift suppliers that quote the shop owner every quarter.
Payments processors. Targeting independent garages where the take rate plus integration with the Shop-Ware ticket flow is the displacement angle.
Vehlo-adjacent SaaS. Other modules sold into the same shop, from text-to-pay and reputation tools to BDC outsourcing, that already share a buyer with the Shop-Ware desk.
Cloud shop-management peers. Shopmonkey, Tekmetric, AutoLeap, and the legacy desktop incumbents all live in this account list as competitors. The Shop-Ware install base is the prospect pool for a peer cloud platform whether they like it or not.
Orbital is a custom agent platform, not a scraped list. The Shop-Ware customer file is built fresh every time you pull it. Here is what runs under the hood.
How the Shop-Ware customer file is built
- The tech stack agent crawls a shop’s booking, estimate, and digital vehicle inspection surface and confirms whether it is actually running Shop-Ware, on demand. The check happens at pull-time, so the file is current at delivery, not scraped six months ago.
- The owner finder names the decision-maker at each shop and confirms them on LinkedIn. For the single-location owner who does not maintain a polished profile, we find them by license, by review-site authorship, and by state-registration filings.
- The email waterfall returns a work email and checks deliverability before the file ships. The phone intel agent adds a dial-or-skip read on every number so your dialer is not chasing dead lines.
- The ICP score grades each Shop-Ware account A through D against your fit formula. You upload three closed-won shops, the score calibrates, and the worklist sorts by likelihood, not by alphabet.
- The chain rollup separates the multi-location owner-operator from the single-shop owner so a four-shop group does not get dialled twice for the same procurement seat. The bay-level owner is the buyer for most vendor categories, and we keep that buyer named.
Want the cut for a specific state, metro, or shop profile (European specialist vs import vs performance vs general repair)? Tell us when you request the sample. We do not hide the working.
Do not buy this if any of the following are true.
You only sell into Vehlo corporate procurement. Shop-Ware is a Vehlo unit, and a pitch into the parent is a single relationship, not a multi-thousand-row list. If your motion needs one annual master agreement at the portfolio level, you do not need the long tail of bay-level owners. Save your budget.
You sell to franchised new-car dealerships at the fixed-operations director level. Shop-Ware does not run in the franchised dealer service department. That lane belongs to the OEM dealer management systems. If your buyer is a 200-rooftop dealer group, you want the DMS file, not this one.
You sell to vehicle owners directly. Consumer auto data, lead-gen sites, and end-user maintenance apps want the driver and household database, not B2B shop-owner contacts.
Your sales motion only fires above $100k ACV. A single-location European specialist with eight bays rarely writes a six-figure annual check on day one. The long tail of owner-operated shops will not fit your unit economics. Call us when an enterprise-only motion stalls and you need a mid-market overlay.
Most files sold as “companies using Shop-Ware” come from one of three sources. A scrape of a Shop-Ware case-study page or partner directory, an enrichment vendor’s tech-stack guess based on a JavaScript fingerprint, or a one-year-old export from somebody’s CRM. All three age out fast. A specialist shop quietly trades Shop-Ware for a peer cloud platform during a slow Tuesday. A two-shop group rolls up to a new owner who already runs a different stack across their other locations. The case-study page lingers for years after the install is gone.
The second problem is the owner. The install base sits heavy on single-location operators who do not file a polished LinkedIn presence and do not have a procurement seat that maps cleanly to enrichment data. Generalist B2B databases see the shop and miss the owner, or they roll up to Vehlo as the parent and lose the buyer entirely. The shop owner is the budget holder for almost every vendor category that sells into Shop-Ware customers, and that name is exactly the field that goes blank in a typical export.
The third problem is freshness. Annual list refreshes do not survive a category where the operator can move stacks between two billing cycles. Orbital’s tech stack agent re-checks the shop’s booking and DVI surface at pull-time, the owner finder confirms a named human, and the email waterfall checks deliverability before the file ships. That is the difference between a usable list and a CSV that bounces at 18 percent.
Questions
Before you ask sales about the Shop-Ware dataset.
What are the best Shop-Ware alternatives in 2026?
The five most common Shop-Ware alternatives, ranked by the displacement conversations Orbital sees inside the shop-management category, are Shopmonkey, Tekmetric, AutoLeap, Mitchell, and CCC ONE. Shopmonkey, Tekmetric, and AutoLeap are the cloud peers running the same rip-and-replace play against legacy desktops. Mitchell is the collision-side neighbour from the same product family that Shop-Ware most often sits alongside in mixed mechanical-and-body shops. CCC ONE is the dominant insurer-integrated platform for collision and auto-body work.
Can I get a list of companies that use Shop-Ware?
Yes. Orbital builds a vendor-grade list of the US independent repair shops running Shop-Ware, filterable by state, metro, shop profile (European specialist, import, performance, general repair), and chain affiliation. Each record carries a named owner, a deliverability-checked work email, and a direct dial. We send a free sample of around 100 records you can check against your own pipeline before you commit.
How current is the Shop-Ware customer data?
Every record is produced live when you pull the list. The tech stack agent re-checks the shop's booking, estimate, and digital vehicle inspection surface on demand, so the file is current at delivery rather than scraped six months ago. The next refresh moves as shops open, close, or trade Shop-Ware for a peer cloud platform.
When is the Shop-Ware dataset the wrong fit?
Three cases. First, if you only sell into Vehlo corporate procurement, you need one relationship into the parent portfolio, not a long-tail map of independent shops. Second, if you sell to vehicle owners directly, you want the consumer side of the market, not B2B owner contacts. Third, if your sales motion only fires above 100,000 dollars in annual contract value, owner-operator economics rarely fit on day one. Call us when an enterprise-only motion stalls.
See the Shop-Ware customer dataset before you pay for it.
Tell us the states, shop profiles, or chain affiliations you want. We send a free sample of around 100 verified owner records you can check against your own pipeline, no commitment, no email-list back-and-forth.
Get the sample